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Tourism in Mexico

Mexico recorded a total of 97 million tourists in 2019, ranking 5th in the world in absolute terms.

It is obvious that larger countries regularly perform better in a comparison of the absolute number of guests. If you convert the number of tourists to the inhabitants of Mexico, the result is a somewhat more comparable picture: With 0.76 tourists per inhabitant, Mexico was 82nd in the world. In Central America, it was second after Belize.

Mexico generated around 23.09 billion euros in 2019 in the tourism sector alone. This corresponds to 2.0 percent of the gross domestic product and around 57 percent of all international tourism income in Central America.

You can find a worldwide comparison here ›International Tourism


Back to overview: Mexico


The most popular city in Mexico with international travelers is Cancun. In 2019 it reached the 44th place of the world's most popular cities with 6.15 million tourists.

On average, each of the tourists who entered the country in 2019 spent around 237 euros. Conversely, the residents of Mexico only spend around 133 euros annually when they go on vacation abroad.

Development of the tourism sector in Mexico from 1995 to 2019

The graph below shows the number of foreign tourists registered in Mexico each year. A tourist is anyone who spends at least one night in the country but does not live there for more than 12 months. To the extent that the survey also included the purpose of travel, business travel and other non-tourism purposes have already been filtered out. The number of people passing through within the same day and, for example, crew members of ship or aircraft crews, is also not regarded as a tourist purpose in most countries. If the same person travels in and out several times within a year, each visit counts again.

Figures in the chart in millions of tourists. The red line corresponds to the average of all 8 countries in Central America.


Development of tourism income

In 1995, income from tourism was around 1.9 percent of the gross national product at EUR 5.02 billion. With around 85.45 million tourists at the time, this corresponded to around 59 euros per person. In the past 24 years, the country's dependence on tourism has increased only slightly. In the last year of the survey, sales now account for EUR 23.09 billion, or 2.0 percent of the gross national product. So every visitor today spends an average of 237 euros on their vacation in Mexico.



All data for Mexico in detail



All data correspond to the information of the World Tourism Organization.

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