Is Ericsson a good place to work
The pandemic places new demands on the digital workplace
Ericsson study examines the Internet of the senses in the dematerialized office (PHOTO)
Dusseldorf (ots) -
- As a result of the pandemic, employees have developed new demands on the digital workplace of the future.
- In ten years, not only sight and hearing, but also the sense of touch, taste, smell and sensations of heat or cold will be part of digital communication.
- The Internet of the Senses could also have a positive impact on the environment.
The current Ericsson ConsumerLab Report deals with the question of what our digital workplaces will look like in 2030 and thus ties in with the consumer trends from last year. Above all, the Internet of the Senses will play a role in this.
The pandemic has forced many workers around the world to work from home. Even if technology continues to connect us, some advantages of face-to-face meetings fall by the wayside. Ericsson Research proposes that in ten years' time not only sight and hearing, but also other sensory experiences, such as the sense of touch, taste, smell and sensations of heat or cold, will be part of digital communication.
For the report, the opinions of over 7,800 employees in 16 countries who already use virtual and augmented reality on a regular basis or are planning to use them in the future were examined. The data that went into this report was collected in July 2020 using an online survey.
The most important findings of the current report can be summarized as follows:
50 percent of those surveyed are waiting for the Internet of the Senses.
More than half of the people surveyed would like a digital workplace that they can access from anywhere and that appeals to all of the senses. Six out of ten respondents also see great potential in virtual warehouses - on both the customer and seller side.
Six out of ten respondents see a permanent increase in virtual meetings.
As a result of the pandemic, most meetings have been moved to the virtual room and, according to six out of ten respondents, this trend will not decrease in the future either. The respondents therefore want more tools that simplify interaction with colleagues, customers and suppliers.
77 percent of those surveyed believe that the Internet of the Senses will contribute to the sustainability of a company.
The dematerialized office means that the demand for physical office space and thus also the commuting in cities will decrease sharply. The Internet of the Senses would also have a positive effect on our environment. 77 percent of those questioned are of the opinion.
The Internet of the Senses will primarily be used in marketing and sales.
Potential customers will probably benefit most from the Internet of the Senses. New video functions that enable a more spatial experience and technologies that include the ambient temperature in the purchase decision play a role here.
The Internet of the Senses will also be used within the company - for example in canteens.
73 percent of the managers surveyed in leading positions stated that they would also like to use the Internet of the Senses within the company. This could, for example, digitally improve food in the company canteen. There are no limits to the taste.
Security and privacy are currently the biggest hurdles.
66 percent of those surveyed think that by 2030 it will be possible to determine virtually when a colleague is upset or angry. However, in the return conclusion, this also means that superiors have the same information from their employees. Security and the protection of privacy therefore play a decisive role in the Internet of the Senses and present researchers with a major challenge.
About Ericsson ConsumerLab Report
The Ericsson Consumer & IndustryLab delivers first-class research and knowledge for innovation and sustainable business development. We explore the future of consumers, industries and the sustainable society in terms of connectivity by applying scientific methodology to uncover unique insights into markets, industries and consumer trends.
Our knowledge is gained in global consumer and industry research programs, including collaboration with renowned industrial organizations and world-leading universities. Our research programs include interviews with over 100,000 people in more than 40 countries each year, statistically representing the views of 1.1 billion people.
You can find all reports at https://www.ericsson.com/en/reports-and-papers/consumerlab
Ericsson is the world leader in communications technology and services with headquarters in Stockholm, Sweden. The core business is equipping cellular networks. 40 percent of global cellular traffic is handled using network technology from Ericsson. With innovative solutions and services, Ericsson is working on the vision of a networked future in which every individual and every industry can reach their full potential.
Ericsson currently has 113 commercial agreements and contracts with mobile network operators worldwide. In addition, Ericsson is involved in the majority of all commercially launched 5G live networks. The 65 5G live networks supported by Ericsson worldwide include networks in Germany and Switzerland. www.ericsson.com/5G
The company, founded in 1876, employs around 99,000 people worldwide and works with customers in 180 countries. In 2019, Ericsson had net sales of SEK 227.2 billion. Ericsson is listed on NASDAQ OMX in Stockholm and NASDAQ in New York.
In Germany, Ericsson employs around 2,700 people at 12 locations - including around 1,000 people in research and development (R&D). The head office is in Düsseldorf.
Inquiries & contact:
Press contact Ericsson GmbH
Martin Ostermeier /// Head of Corporate Communications Germany &
Switzerland /// Prinzenallee 21, 40549 Düsseldorf /// Tel: +49 (0) 211
534 1157 /// eMail: [email protected]
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