What are good songs for sports videos
Find suitable background music for films and videos
The 1 × 1 for filmmakers and video producers
Finding the right music for media projects is sometimes not that easy. It should match the mood of the film or video and support it musically without placing itself too much in the foreground. It should also match the tempo of the cut and, ideally, be the right length to avoid cuts and fades. Of course, your film or video can sometimes be very versatile and may also require a good mix of pieces of music. This post sheds light on the search for the perfect music and what sources make it available to you.
Usage rights (copyright)
Before you start to choose a piece of music, you should be clear about what usage rights you need for the music and what budget you have available for the music. If you are already informed about the licenses, you can skip this section.
GEMA and usage fees
The works of many musicians are licensed in Germany by GEMA and there are fees for distribution. In some cases it is completely legitimate if you use music from the GEMA pool in your video or film, e.g. if your film is shown in cinemas that pay a flat fee to GEMA anyway. However, if you want to publish your video on the Internet, you should carefully pay attention to the license rights, because video platforms such as Youtube and Vimeo hold the channel operator responsible for the rights of use and block or remove videos that are stored with GEMA music. You can of course find information on usage fees on the GEMA website.
Royalty free music and stock music
There are of course many sources on the Internet for royalty free music. Some of them offer free music and others have pieces of music for you to buy. Well-known providers of free music downloads are e.g. freestockmusic.com and freeplaymusic.com (for private users). There are also a number of portals with Creative Commons music. You can read more information about licenses here: Royalty-free music and background music.
Portals for Stock Music Download
Download portals for so-called stock music (or production music) usually offer you a little more choice and quality. The best-known representatives are iStock Audio and AudioJungle, where you can also find songs from my portfolio. Large music labels such as Universal now also offer archives for production music, although the works are usually also protected by GEMA or other companies. Stock music without additional licenses is therefore also referred to as “royalty free”.
Such Royalty Free Stock Music is available from the said portals in various licenses for very affordable prices, e.g. for use in web videos from around EUR 15. The music is usually licensed for a product (e.g. for a film) and can be downloaded immediately after payment. Often video artists and filmmakers spend a very long time looking for free music and are then amazed at the quality and abundance that opens up when a small budget is made available for the music.
Search by genre and music style
After licensing, the first decisive question for the selection is of course the type of music. The subject of the film or video plays a central role here. For a children's video, for example, a happy banjo instrumental is better than hard dubstep music. Many projects already give a certain direction thematically. First, take a look at the plot and characters of the video, then the audience. Most portals for music downloads offer a filter for the music genre that you can use for orientation. You may come across the categories "Cinematic"(Cinematic) and"Corporate“(Business).
TIP: If possible, download several preview MP3s and try out which music suits you best in your editing program.
Variety with moderation
If you have many different scenes, it may be a good idea to use different music for each scene or to use two pieces of music alternately. At portals such as AudioJungle and iStock you will also find music packages with several songs or pieces of music that are available in different versions after purchase (example). Make sure, however, that the music should support your video and do not make a DJ party mix out of it. A recurring musical theme can help the viewer to find their way around the film. For example, you can assign a melody to a character or a location or put the film in a musical "frame".
Instrumental or music with vocals
Instrumental music is almost always better suited for use as background music than music with vocals. This is because the human hearing center is very sensitive to the frequencies of speech. Music with singing will definitely grab the attention of the viewer. Of course there are also movie scenes where this effect is desired.
Tempo (BPM) and length
People tend to misjudge the tempo of the music, because specifying the BPM (beats per minute) can sometimes be very misleading. Dub-step music is usually very dynamic and often only has about 70 BPM. A Viennese waltz, on the other hand, can have 140 BPM. Whether a piece of music has the right tempo should therefore always be decided based on feelings and less on numbers. When searching in music portals, certain terms such as dynamic (dynamic), driving (impulsive) or calm (relaxed) help.
For the length of the music you will usually find a search filter on the portals. There you can set a length and receive corresponding songs. Incidentally, at AudioJungle you have many titles that come with several versions (examples).
Mood and keywords
You will get the best hits in the music search for keywords that describe the mood and the feeling of the film scene. It is worth taking a look at the dictionary if you are searching on the major portals and English is not your mother tongue. Typical search terms for film music are, for example: epic, thrilling, cinematic, orchestral or rising. For image films, people often search for inspiring, success, hopeful or technology. Other typical descriptions are happy, emotionally or melancholic.
Of course, you can also search the music portals for specific occasions, such as Wedding (Wedding) or Christmas (Christmas). This makes sense especially when these occasions have a very specific type of music that is difficult to describe in more abstract terms.
Mix multiple songs
You have found a few songs for your project and now want to integrate them optimally into the video project. It is often a great challenge for the editor to subtly design the transitions between the pieces of music and the passages without music, so that the viewer does not notice the music uncomfortably at any point. This is where it helps if you can find a handful of matching ones Sound effects and Atmospheric noises has at hand. I've seen a lot of video projects where a few small but nifty sounds in the right place have made a quantum leap in the effect possible. The perfect dubbing of videos and films requires a lot of experience and patience, so you should take a lot of time at the beginning and definitely watch some examples, e.g. short films and image films.
Individual composition and sound design
For an optimal background music and sound for your project, it might make sense to hire a composer or sound designer. Most video artists and filmmakers are deterred by the cost because the budget is often very small. This concern is not always justified, because sound designers and studios have already adjusted to the new market and are working with inexpensive stock music themselves. The dubbing of a complete image film can be very cheap at € 200 to € 500 and mean an enormous gain in quality for the customer.
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