How vegan is the impossible Whopper
Impossible Whopper: Burger King tests bleeding veggie burger in USA
Without a cow, and yet the burger is supposed to even bleed. (Symbolic picture) Image: getty images / montage: watson
Burger King is testing a veggie burger in the USA that is also said to convince meat eaters
Veggie burgers are nothing new. So far, however, they have clearly differed in taste from the "original". Burger King is now testing a burger in the USA together with the startup Impossible Foods that should change that.
Many thought the presentation of the new burger on Monday was initially an April Fool's joke. But Burger King seems to be taking it seriously. In a branch in Saint Louis, USA, the company has recently started selling burgers that are supposed to be indistinguishable from the original made from grilled beef.
They are called "Impossible Whopper". And they are made of plants. Completely vegan. Even so, the burgers can even "bleed". To do this, the developers use hemoglobin, a substance that is also contained in the blood and that makes it red in the first place.
With this video, Burger King is promoting the veggie test.
Supposedly, the people and their reactions are real. At least that's what Burger King claims. Video: YouTube / BURGER KING
The veggie mince should be able to replace meat
Impossible Foods has been trying and doctoring the vegan minced meat from the laboratory for years. The goal: Even passionate meat eaters should no longer taste a difference. The company's boss, Patrick Brown, said in an interview in 2017: "We are determined to produce all of the world's minced meat this way." In 50 years, burgers would no longer be made from beef, but from vegan products, he is certain.
The vegan minced meat is already available as a burger in some restaurants. However, the trial at Burger King is a new success for Impossible Foods.
In the market with the bleeding veggie meat, the "Impossible Whopper" is not alone. Competing companies have also developed similar products. Burgers from the company "Beyond Meat" are now also available in Germany.
We tried the "Beyond Burger".
Video: watson / Mara Pelteki
Lost market share: Aldi wants to bring back customers with low prices
Aldi has not had a good year. According to "Lebensmittelzeitung", the supermarket chain had to accept the greatest loss of market share in the discounter sector in 2020. However, Aldi is now launching an attack with cheap offers and wants to regain the lost market share.
All discounters are preparing for a difficult second half of the year due to the Corona crisis, as people's purchasing power threatens to fall further. To attract people with a small budget to the markets, ...Link to the article
- What are witch runes
- Can i invest in Ujjain MP
- What is objectivist philosophy research
- How was the movie Victoria made in 2015
- How is Soundcloud different from Audioboo
- What kind of doctor can diagnose aphasia
- What are the instrumental music of Japan
- How is Titanic the real movie
- How much does a cinematography course cost
- Where can I download free sanitary textbooks
- How Kisame survived from a lariat
- Die MOOCs
- Will a libertarian ever become president
- Why is employee recognition important 3
- What is constructor and its type
- How do sound waves work
- Who was the worst person ever
- Are all Kadhi natural products 100 organic
- Do people really have super powers
- It is worth buying a Honda Navi
- When should I invest in Bitcoin?
- Is the universe crazy or I am
- How hard was JEE for you
- Will bleach water go bad