How good is the Amway business


Amway offers a comprehensive range of more than 450 items in the areas of nutrition, cosmetics and household. Amway is now represented in over 100 countries and territories. All Amway products are only available through independent sales partners. The most important Amway brands include:

  • Artistry cosmetics line
  • Amway Home household cleaners
  • Nutrilite food supplement
  • ESpring water purification system

With around USD 10 billion in sales, Amway is the largest network marketing company; no other MLM company in this industry generates as much sales as Amway.

Despite the great success, the company's executives never forget the principles of the company's founders: family, freedom, hope and recognition. These values ​​have existed since Amway was founded. The network marketing company prides itself on its commitment to business excellence, environmental awareness, and commitment to people and communities.

The story of Amway

1950s and 1960s

In April 1959 Jay Van Andel and Rich DeVos founded the “American Way Association” and agreed to use the name “Amway” as an abbreviation.

Shortly afterwards, Amway presented its first product: the L.O.C. All-purpose cleaner. This is the world's first concentrated, biodegradable multi-purpose cleaner and immediately became a bestseller. This laid the foundation for Amway's health awareness.

Amway's business philosophy flourished significantly in the 1960s. This was noticeable in the product offerings as well as the sales figures. In October 1962, Amway went international and opened an office in the city of London in the Canadian province of Ontario. As early as 1967, Amway had sales of USD 50 million. The Artistry cosmetics line was created in 1968 and made its debut with 11 products in 37 shades.

1970s and 1980s

Amway acquired a majority stake in the Nutrilite brand in 1972 for US $ 22 million. Amway GmbH was founded in Germany in 1975 with the company's headquarters in Puchheim near Munich. The German market was conquered further: In 1980 Amway AG was founded in Switzerland and in 1985 Amway GmbH in Austria.

The 1980s were a success: Amway had over a million sales partners and reached another 20 countries.

1990s, 2000s, and 2010s

The successful MLM company expanded into 33 additional markets worldwide, including South Africa and China. Amway China was founded in 1995 and employs over 5,000 people in various facilities. In the 1990s, the successful network marketing company more than doubled its growth.

In the years that followed, Amway focused on new partnerships and new innovations. The vision was very clear: Support people so that they can live better. In 2003 the Amway One by One campaign for children was launched. In 2006, Nutrilite opened the Center of Optimal Health in California. Specialists work in it to enable people to enjoy optimal wellbeing.

The Amway Center opened in downtown Orlando Florida on October 1st, 2010. This is an entertainment and event center and has 20,000 seats. The Amway Center is also home to the NBA - National Basketball Association.

Amway products for many areas of life

Amway offers a really wide range of products and divides them into the following categories:


  • Active lifestyle
  • The beauty from within
  • Weight management
  • Targeted dietary supplements
  • Italian specialties & luxury foods
  • Dietary supplement for the basic supply of nutrients
  • Sport Nutrition


  • Skin care
  • Make-up & decorative cosmetics
  • Accessories
  • Hair care
  • personal hygiene
  • Care for the man
  • Oral care
  • Perfumes & fragrances

Around the house

  • Accessories
  • Additional products
  • Cookware and cutlery
  • Dish care
  • Spray bottles and accessories
  • Laundry
  • Surface care
  • Water filter system
  • Air filter system

Further products

Amway products tend to be in the high-priced area. Amway justifies this fact with the excellent quality, which has its price. The products are sold exclusively through independent sales partners - 100% direct sales.

The company has been a pioneer in the scientific research sector since the very first Amway product. More than 900 scientists, technical staff and engineers in 75 laboratories around the world are constantly developing new products. In addition, classics are also modernized in order to keep improving themselves.

To ensure that the new Amway product also meets the high expectations, every item is subjected to a rigorous test run.

You can of course order Amway products online directly on the website. The network marketing company offers a personal service, such as direct delivery by an Amway employee. So if you want to buy an Amway product, you always have to choose an Amway business partner - even if you order the item directly from the homepage. If you don't know an Amway partner yourself, the company will suggest one near you. After the order has been completed, the Amway representative will contact you.

Make money with the Amway community

The network marketing company Amway is always looking for new independent sales partners. This is how Amway speaks of the Amway community on its website: Proactive people alone are able to achieve a lot. But it works even better in a team. As an Amway business partner, you join a global community that recognizes your achievements and supports your project.

Amway understands that they owe their success to their employees and business partners. For this reason, the company would like to support them in the best possible way to develop their full potential. Business partners are offered free training opportunities. Amway business opportunities are open to everyone, everyone has the same rights and the same opportunities.

The Amway Sales and Marketing Plan rewards you for selling Amway products and also actively supporting the business partners in your business group in building a business. You can earn a monthly performance bonus between 3% and 21% of the business volume. The amount paid out depends on your monthly turnover. You can also receive monthly and annual executive commissions, incentives and special payments based on the performance of your group. More detailed information can be found on the Amway website.